Logos & Branding
The most essential and the most utilized tool in your toolbox.
The foundation for everything.
You’d be hard pressed to find a single design that is more impactful than a logo. It shows the world who you are and what you’re about, with one glance.
That’s why I love logos and branding. If done right, it can do a lot of heavy lifting for you.
It can help you:
Reach and connect to your people.
Show the value you bring to the table.
Communicate what you do, why you do it, and who you do it for.
Differentiate yourself from others and become memorable.
Logos and branding can help you do all that and more and it’s what makes it the most powerful piece of design you’ll ever use.
Ready to start?
“Not only was the finished product fantastic - I get compliments from my clients all the time - but the process of working with her was very collaborative."
– Karen B.
The Details
Tailored Packages
Some people need just a little design support, others want all the bells and whistles. There’s something here for everyone.
Starter Logo
Know what style you’re going for? Maybe even have a rough sketch? I’ll help you turn it into a real logo.
$800
DELIVERED IN
2 weeks
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Primary Logo — designed in full color and black for versatile use, formatted for both print and web.
If there’s time or as an add-on, this service can also include:
Secondary Logo, Submark, or Lockup
Mini Brand Guidelines — a quick reference for colors and logo use
Branded Collateral — like a postcard or business card
Social Media or Canva Templates — to help you start sharing your new design right away
Logo Development
We’ll dig into what makes you unique: your style, story, and audience; and through discovery and research translate it all into a one of a kind logo design.
$1500
DELIVERED IN
4 weeks
Expedited Available
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Primary Logo — designed in full color and black for versatile use, formatted for both print and web.
Secondary Logo — for vertical or horizontal spaces
Logo Development — Find your style and your personality in design form. I’ll guide you through a discovery phase where we’ll look at inspiration, and talk about your goals:
2-3 design directions to choose from
Style Discovery Guide and Workshop
Market positioning, research and strategy
If time allows or as an add-on, this service can also include:
Typography Suggestions — fonts ideas that complement and reflect your brand personality
Color Palette Suggestions
Mini-Brand Guidelines — a clear reference for using your logo consistently everywhere
Alternate Logos, Submark, or Lockups
Branded Collateral — like a postcard or business card
Favicon — the brand mark for web browsers
Social Media or Canva Templates — to help you start sharing your new design right away
Logo + Brand Development
Starting with logo development, we’ll build out a complete brand system that feels unified and intentional.
$2400
DELIVERED IN
4-6 weeks
Expedited Available
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Primary Logo — designed in full color and black for versatile use, formatted for both print and web.
Secondary Logo — for vertical or horizontal spaces
Logo Development — Find your style and your personality in design form. I’ll guide you through a discovery phase where we’ll look at inspiration, and talk about your goals:
2-3 design directions to choose from
Style Discovery Guide and Workshop
Market positioning, research and strategy
Typography System — handpicked fonts that complement and reflect your brand personality
Color Palette — the full range of colors that bring your brand to life
Favicon — the brand mark for web browsers
Brand Guidelines — a clear reference for using your brand consistently everywhere
Alternative Logos, Submarks, and Lockups* — versatile versions for different uses
Illustrated or Supporting Elements* — custom touches (like icons) to add personality
*Not all brands need these but these are features your branding could include.
Start with a Free Consultation.
What’s Included
Discovery Guide
A step-by-step guide that helps you feel organized and confident before kickoff.
Kick-off Meeting
Find clarity and direction for your project. We’ll talk about your ideas and map a path.
Walkthroughs
Walkthrough videos or check ins along the way - your ideas included at every step.
Design Edits
Three rounds of edits: first, second & final revisions - typically all it takes.
File Delivery
Receive your final design files 24 hours after your project has wrapped.
Post-Project Support
Two hours of free post project support for production or design tweaks.
Start a Free Consultation
Tell me about your project and I’ll be in touch with the details.
Just have a question? Contact me here.
F.A.Q’s
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A logo is a visual representation of who you are and what you do. It’s one design - with many applications.
Branding is a “visual identity”, which just means everything you can see that is connected to you. It’s a logo plus logo variations, typography (fonts) and colors. Along with anything else that is visually “you”, like illustrations.
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For Starter Logos - 2 weeks. Logo Development - 4 weeks. Logo + Brand Development - 4-6 weeks.
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Half is due upon booking as a deposit to reserve your time. The other half is due at the end of your project. If you use a payment plan, the first payment counts as your deposit.
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Printing is not included in the prices listed. The prices are for the design of the product, not the production.
This is because I’m not set up as a production facility. Working with a professional printer will give you access to a selection of paper types, large format prints, and speciality equipment.
What I can do is: Send your design to your printer of choice, communicate with the printer about the details of your project, and even pick up and deliver your project from the printer if you’re local.
I include this kind of support at no extra cost.
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Yes! Ask me about the details.
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Totally fine! Please let me know as soon as possible, but you can reschedule up to 3 times within 90 days of booking. If you cancel and do not reschedule, your deposit will be forfeited.
That said, I want everyone to be happy so please contact me and I’ll figure out a way to help.
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Book at least a month in advance of your deadline. If you need it faster, contact me about availability.
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Plan to set aside about an hour to gather your project materials and some time to give me feedback on each draft. Questions about this? Please ask!